TL;DR: Whether you’re looking for a secure place to time or an exclusive location to hook up, Down is the number 1 app to make to, specifically if you’re a female. With 2 million customers and 50 per cent of fits fulfilling IRL, obtaining a romantic date or acquiring down never been easier or maybe more enjoyable.
Intercourse frequently is a taboo subject, particularly if you’re looking because of it. However, online dating after 50 sites can often be in the same manner taboo.
Just how could you be supposed to merely come-out and state all you have to is actually a hookup without feeling responsible? You are doing it through Down application.
Or exactly how are you currently designed to open up yourself as much as online dating if you should be not comfortable using environment? Once again, you will do it through Down app.
Down is considered the most protected and private strategy to express what you want (and obtain what you want) â no embarrassment or concern!
Tips “Get Down” or “Get Date”
away from raising frustration aided by the internet dating marketplace, Colin Hodge cofounded Down (previously generally Bang with Friends) in January 2013 for individuals to clearly, and in private, state what they’re looking for without embarrassment.
People, whose normal age ranges between 18 and 35, sign in through myspace, and Down makes use of their friends, buddies of pals and other connections to create fits.
For some thing a bit more severe, consumers can choose to “Get Date,” but if they need some thing more casual, chances are they can decide “Get Down.'”
Keeping with the unknown motif, whatever a person decides, the person on the other end cannot see who they really are until they even elect to get a date or get down.
Unlike most adult dating sites, consumers do not have to fill in a lengthy profile with brilliant stories, and involvement is entirely secret unless the people elected if not.
Consumers are given a Bangability score, which Hodge stated is a “secret formula” depending on how many individuals have viewed all of them and how many people are contemplating conference for either a romantic date or for obtaining down.
Down, you’ll find on apple’s ios and Android os, is launching another feature also known as “day-to-day Picks,” where consumers get the 10 most useful matches throughout the day instead of being forced to swipe through 100s, or even thousands, of people to locate a match.
“it’s simply an easy way of popping to the software, investing half a minute and then going on along with your time â make sure you get that date setup for few days and feel like it’s not an overwhelming procedure, but it’s something only suits into the existence,” Hodge stated.
Maybe not another sketchy hookup app
So just what helps to keep Down from getting grouped with spammy hookup apps? Trustworthiness.
Down took the thing that was missing out on through the marketplace (a dating site that’s not scammy or appearing to be as well best) and developed a manner for those for connecting in a manner that they understand is providing them with what they want and not throwing away their own time.
“we are very much accustomed to individuals sort of sugar-coating the online dating world,” Hodge stated. “We desired to provide folks a honest option to interact with both and make certain we aren’t, honestly, bullshitting all of them,” he stated.
This honesty is also shown in Down’s user base.
In accordance with Hodge, the organization got the social approach to gaining traction, utilizing word of mouth to spread the news headlines concerning the web site, that has resulted in a more authentic item and clients.
“that is held the grade of our site higher. Additionally it is kept the portion of people coordinated and taking place a date greater,” he stated.
Another enjoyable reality: It’s mostly women that are looking to get down.
Hodge stated 75 per cent of women choose to get down when compared with 65 per cent of males, citing safety as the explanation.
“honestly it really is a safer environment than just fulfilling total complete strangers,” the guy stated. “we wish to provide ladies the opportunity to be the same component in the courting process in order to experience the freedom to decide on whatever intention they want.”
a modern key admirer
The reaction from consumers is extremely thankful. Hodge said individuals are excited having a location where they can say what they need clear of view, and Down is thrilled to give it for them.
“folks are achieving this anyhow offline, therefore we might as well give them the technology to do it in an easier way,” the guy mentioned. “We realized, specifically for the younger generation, there ended up being a requirement to carry matchmaking into the contemporary era to make it a large number less complicated.”
Hodge motivates users to anonymously invite friends they want to get down with through web site. Therefore thought it â the individual you ask wont know it’s you until they subscribe.
“We want individuals to ask people they know in a secret means through the app, and that I genuinely believe that increases every person’s chances of success,” he mentioned. “It’s a modern-day key admirer notice you’ll send your friends via text message.”